Friday, 11 November 2011

Handmade?

"So, James, what do you do?"

"I'm a bespoke shoemaker."

"Really, that's amazing. Handmade shoes then."

Yes and no. Handmade is a murky term. You see it applied to cemented shoes from China; Blake stitched shoes from Italy; and Goodyear welted shoes from Northampton. What makes them handmade? The fact that they have been touched by a human hand? That's not quite enough in my eyes.
At what point do factory made shoes become handmade? How mechanised does the process have to be in order to drop the 'handmade' label? A shadowy area indeed.

I think my favourite ready to wear shoes are Edward Green. We visited the factory in Northampton a couple of years ago and were mightily impressed at the skill of the workforce; the quality of the materials; and the dedication of the MD to improve the manufacture. They are the most manually constructed factory shoes I have ever seen, but they are still made on industrial machines. By very skilled workers, it must be said, but are they handmade?

Not in my eyes. If you look at what we do at carr├ęducker (and the other West End shoemakers in London), this is handmade. We make the shoes at a bench, with hand held tools from start to finish, no machines. There is a simplicity to this, a clarity, no blurred edges.
When people ask us are they handmade, we can say, with all honesty, that they are.
The only thing that is done on a machine is the closing, and even then, there is often an element of hand work, like the stitching on the lake/apron of a loafer, or the stay stitches on a Derby.

We steer clear of the term handmade for these reasons, preferring handsewn or hand stitched. Handmade is too much of a blanket word. It is so widely used that it has lost its meaning, so ubiquitous that the spectrum which it covers is virtually any shoe, made anywhere in the world, using any construction method you like.

But back to shoes. Very interesting piece in the Financial Chronicle online about the link between luxury brands and craft based companies like carr├ęducker, using the collaboration between  us a Gieves and Hawkes as an example. Worth a read.

I was sent this image of a pair of shoes that I just love. Very James Bond villain, a beautiful, semi-aquatic one. Excellent in their madness nonetheless.







It has to be the orange pair, don't you think?

This video was posted to me on Facebook and it made me chuckle. Do I want a pair? Not if I have to dance like that in them. And listen to that terrible music all the time (yikes, I sound like my Dad!).

Starting the final pair of our Mayfair Collection, the Derby. Black again, with the pulled in fiddle waist. Very elegant, conservative and cool (is that possible in one shoe? You better believe it!).

So, until next week, happy shoemaking!